Obviously, you are aware of YouTube and its ever-growing presence in pop culture and our lives in general. Celebrities are starting YouTube channels, YouTubers are becoming mainstream celebrities, and the platform remains the most successful in the social media game....
Our world is increasingly online and the COVID-19 pandemic certainly pushed that to be even more true. Nowadays, traditional marketing tactics still work, but digital marketing is the king of advertising. Big box national chains are sure to dominate search...
Update August 2022: Google has recently announced that Third Party Cookies will once again have their deprecation delayed. Their support now extends into 2024. Google claims they need more time to test out their Privacy Sandbox Initiative. The original blog post...
Search Engine Optimization is constantly changing, and it’s set to continue down that path even more. SEO changes are mostly based on the whims of Google, which leads to people asking every year if SEO is still relevant. The answer is yes, and it’s likely to...
Who Decides What the Google Answer Is? I’m not sure how it came up, but I was talking with my Aunt and she said, “I was wondering who decides the answers to questions typed into Google”. I immediately knew the answer to her SEO question and realized how much I have...
The COVID-19 pandemic has dominated much of our lives here in Western New York throughout 2020. It is easy to scroll through the news and find a litany of things that perk up the collective seasonal depression, but more prudent, are the stories of our resiliency and...
