What is AI Slop?

AI slop refers to content that is generated in mass with artificial intelligence to post on the internet. The term applies to both the content that brands make with AI, but it also refers to content that is uncreative and basic in its design, which is produced by AI. To put it simply, if the content is obviously AI and obviously low effort, it is obviously AI Slop. Algorithms on search engines like Google and social media platforms are intentionally not pushing content they view as AI slop.

Is all AI content AI slop?

All generative AI content is not technically AI slop; there can be high-effort AI content that probably shouldn’t be called slop. However, many people do not feel that way and consider anything produced using generative AI to be AI slop. To appease your audiences and the algorithms, avoid using AI in obvious ways.