LinkedIn recently got into a bit of trouble for errors in measurement in their video advertising. It sounds technical, but simply put, LinkedIn was charging advertisers for videos viewed when the consumer who supposedly viewed them, did not, or the video was not...
Business as usual is a phrase many, if not all of us long for lately. When ostensibly everything short of gas stations and grocery stores shut down, we were all caught off guard and flat footed. If you owned a business, fear was probably all that you felt. If you own...
No matter what digital marketing agency you work with, there are rules to the game of SEO. These rules can be found throughout the internet, you can summarize and bi-line a contract however you want. Every SEO project is different and requires a different first step...
