If you need an SEO strategy, let’s fix that! 

Welcome back to a little look beanhind the scenes here at Bean Media Productions, the top SEO agency in the Buffalo, NY region with worldwide clients! UpCity recently commissioned a poll by Pollfish of 600 businesses in Canada and the US, and its findings are, ah, not great for the 57% of businesses that don’t have an SEO strategy in 2022. 

Its been two years of surging internet traffic from people looking for goods and services, especially for local products and services. People’s needs for information and shopping habits shifted as the world did. 

More and more, people looked to the internet to find answers. People asked search engines: where to find dinner nearby, local or online banking solutions because their bank didn’t have a branch nearby, virtual programming, etc. We’re sure you’re aware of these trends because you’ve probably experienced them yourself. 

Search Engine Optimization (SEO) is here to stay. It’s an integral part of any digital marketing strategy, offering unparalleled benefits to businesses worldwide. With SEO, businesses can increase their visibility, drive organic traffic, build credibility, and outpace their competitors.

If you’re looking to upgrade your internet marketing plan, you need a team of professionals who have experience and are always eager to learn and grow themselves. Finding the right people can be difficult, but it’s a lot easier to find an agency that fits the bill. Fill out a contact form or call us and let’s grow together! 

So, why should I have an SEO strategy in Buffalo, NY?

Online Experiences Begin with a Search

Did you know? About 68% of online experiences begin with a search engine. Add to that, over 53% of all website traffic comes from organic search. Also, Google leads the way in search engines with a 92% share of all public searches. Put simply, if you don’t have an organic strategy, you’re treading water and not being found by anyone. Remember, organic searches are people who are actively seeking out content that you’re trying to produce. So why not put out the best content and get their click? That, in essence, is what SEO is doing.

An SEO Strategy is Essential for Local Visibility 

If you’re planning on upgrading your digital marketing strategy, you need SEO in order to get found by your consumers. If, for example, you don’t have a Google Business Profile set up, you won’t be found easily when people are searching “near me” queries. Those searches are the lifeblood of your online presence when it comes to repeat customers. People closer to you are more likely to buy from you again and again. 

A Good SEO Strategy Means Long Term Success

Organic strategies build your business to succeed in the long term. Another part of that study we mentioned is that over 75% of small-medium businesses are making SEO a priority. Which is great for them! The roughly 25% that do not have plans to implement organic search strategy, however, could face difficulty surviving in an online landscape. If you find yourself in that latter group, then you need to reach out to a digital marketing team. If you’re in the former group and unsatisfied with your current marketing team, let’s team up!

Be Seen with a Buffalo-based Digital Marketing Team

Do you need digital marketing help in buffalo, NY? Reach out to a local, online, full-service media production and SEO company today! SEO Strategy is key to online survival, make sure yours is up to date.

We’ve mentioned before how one, in-house marketing guru isn’t the best strategy when it comes to organic or paid marketing. That person would get overworked and overwhelmed, and your return on investment would be minimal, at best. Burnout is a very real, well, reality, in this field when too much gets handed to one person’s plate. We’ve found that an outside team is the best way to manage the load and bring the best and most creative ideas out. That’s why we’ve always been a team and are always looking for ways to grow.

Plus, you wind up paying a full-time employee more than a retainer fee to an agency. And the likely outcome is, they will outsource the work themselves. Remember, running campaigns, designing templates, and producing and editing video takes time. Then add handling social media responsibilities and regularly writing blog posts. It’s just too much for any one person to do. And if they can scrape by, it won’t be done well. 

Be Heard Online with an SEO Agency

Search Engine Optimization works. More and more businesses are realizing this fact and are looking to spend on both organic and paid search marketing. That’s why if you’re one of the ones who aren’t getting aboard yet, you will see your bottom line affected.

SEO agencies like us here at Bean Media have the expertise and experience to handle various aspects of SEO, from keyword research to technical SEO. We are up-to-date with the latest SEO trends and Google algorithm updates, ensuring your SEO strategy remains effective

An Agency Outperforms a “Guru”

Engaging an SEO agency can often outperform the results of do-it-yourself SEO. The access to top-notch resources and tools allows us to design and implement robust SEO strategies. This, in turn, translates to better website rankings, a surge in traffic, and amplified conversion rates.

An Outside Marketing Team is Cost-Effective

Rather than building an in-house SEO team, which can be quite costly considering the expenses of hiring, training, and maintaining SEO professionals, opting for an SEO agency proves to be a more cost-effective choice. It’s not just about the financial aspect – SEO can also be a time-intensive process.

A Digital Marketing Agency Allows You to do What You Do Best

By shifting your SEO responsibilities to an external team, you can channel your energy and focus towards other vital sectors of your business. We take care of the work that you know needs to be done but dread actually doing. We’re working relentlessly behind the scenes, bolstering your online visibility and attracting organic traffic to your website.

Grow With Us!

SEO’s importance in today’s digital landscape cannot be overstated. It’s a powerful tool that businesses can leverage to increase their online visibility, attract high-quality traffic, and stay ahead of the competition. As SEO continues to evolve, businesses must stay informed of the latest trends to remain competitive. Partnering with a digital marketing team can provide the expertise, resources, and strategic insight needed to excel in the ever-changing world of SEO.

Bean Media Productions is a full-service digital marketing team located in Buffalo, New York. But don’t let that fool you, we have worldwide clients! We give each of our clients the attention and service they deserve. We have a proven track record of success in growing business with search and digital advertising (including PPC), SEO, graphic design, content marketing, conversion rate optimization, video production and editing, and so much more.

Stay up to date with our blog, you’ll regularly get some free basic digital marketing advice, updates on what’s what in our world, and hear from our new Intern! Check out our FaceBook and YouTube pages too to get a more detailed picture of who we are and what we do. If you’re ready to supercharge your online presence, give us a call or fill out an online contact form. We can’t wait to discuss how we can grow your business!

(Note: This post was updated in May 2023)