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Plant Your Flag with Bean Media

We started the PYF Podcast to learn more about other business owners in WNY who decided to plant their flag and make the world a better place. It’s been extremely insightful, gratifying, and interesting to hear their stories.

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Insights & Resources from Our Blog

What on Earth is Going on with the Google Sheets Logo?

by | August 13, 2026 | Uncategorized | 0 Comments

Yikes. Why the rebrand? Recently, upon a quest to prove digital marketing success in the digital-spanning panels of Google Sheets, I found myself thinking I had a glitch on my Chrome browser tab. As I dug around the page a bit more with my eyes, I darted back and...
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Is Advertising on ChatGPT Worth It? A Guide to OpenAI Ads

by | July 23, 2026 | Advertising, Advertising Agency Buffalo NY, Digital Advertising Buffalo, Digital Advertising Buffalo NY, Digital Marketing, Paid Ad Strategy | 0 Comments

In February 2026, OpenAI began experimenting with allowing advertising within its famous AI language model, ChatGPT. As a business that is looking into digital marketing, how effective is advertising within ChatGPT? We at Bean Media Productions are a Buffalo, NY-based...
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What is Social Media Optimization?

by | June 18, 2026 | Branding, Buffalo SEO Agency, Content Marketing, Digital Marketing, Google Optimization, Local SEO, Organic Social Strategy, Search Engine Optimization, SEO, Social Media, Social Media Strategy | 1 Comment

What is Social Media Optimization (SMO), and how does it affect your social media and digital presence? Is it something you REALLY have to do?

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How Companies Use Discounts, Coupons, and Sales to Optimize Their Marketing Strategy

by | May 27, 2026 | Digital Marketing, Digital Marketing Buffalo | 0 Comments

Almost every industry does it in some way, bundles, sales, discounts, coupons, free trials, and other marketing ploys that reduce prices for the buyer. Obviously, this means that the company is not making as much money as it could be by selling products or services at...
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Brand Collaboration is a Strong Way to Boost Your Digital Marketing

Brand Collaboration is a Strong Way to Boost Your Digital Marketing

Apr 10, 2026 | , , , , , , , , ,

If you’re looking for a great opportunity to help promote your company in 2026, it’s through brand collaboration. Lets not get it twisted, we know that this style of marketing has been around for a long time now, but the way I look at it, it’s a marketing tactic that...

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Cracker Barrel and the Rise of Marketing Minimalization | What It Means for Brands Today

Sep 9, 2025 | , , , , , , , , , ,

One of the most divisive stories recently in the world of marketing is the story about Cracker Barrel’s new rebrand. What people don’t realize is that it’s a story far deeper than they realize. A new trend that we’ve seen in the last 5-10 years is what I like to call...

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Join the Conversation with Plant Your Flag

Want to join Mike & Jer on an episode of the Plant Your Flag Podcast? Let’s talk! We’d love to have you. Let us know if there’s anyone you feel has a good tale to tell about planting their flag and starting something to make the world a better place!