Plant Your Flag with Bean Media

We started the PYF Podcast to learn more about other business owners in WNY who decided to plant their flag and make the world a better place. It’s been extremely insightful, gratifying, and interesting to hear their stories.

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Insights & Resources from Our Blog

What on Earth is Going on with the Google Sheets Logo?

by Jer Mountain | August 13, 2026 | Uncategorized | 0 Comments

Yikes. Why the rebrand? Recently, upon a quest to prove digital marketing success in the digital-spanning panels of Google Sheets, I found myself thinking I had a glitch on my Chrome browser tab. As I dug around the page a bit more with my eyes, I darted back and...

Is Advertising on ChatGPT Worth It? A Guide to OpenAI Ads

by Drake Heckmann | July 23, 2026 | Advertising, Advertising Agency Buffalo NY, Digital Advertising Buffalo, Digital Advertising Buffalo NY, Digital Marketing, Paid Ad Strategy | 0 Comments

In February 2026, OpenAI began experimenting with allowing advertising within its famous AI language model, ChatGPT. As a business that is looking into digital marketing, how effective is advertising within ChatGPT? We at Bean Media Productions are a Buffalo, NY-based...

What is Social Media Optimization?

by Andrea Makowski | June 18, 2026 | Branding, Buffalo SEO Agency, Content Marketing, Digital Marketing, Google Optimization, Local SEO, Organic Social Strategy, Search Engine Optimization, SEO, Social Media, Social Media Strategy | 1 Comment

What is Social Media Optimization (SMO), and how does it affect your social media and digital presence? Is it something you REALLY have to do?

How Companies Use Discounts, Coupons, and Sales to Optimize Their Marketing Strategy

by Drake Heckmann | May 27, 2026 | Digital Marketing, Digital Marketing Buffalo | 0 Comments

Almost every industry does it in some way, bundles, sales, discounts, coupons, free trials, and other marketing ploys that reduce prices for the buyer. Obviously, this means that the company is not making as much money as it could be by selling products or services at...

The Unique Videos Any Business Can Include in Their Marketing Strategy

Apr 22, 2026 | Advertising, Advertising Agency Buffalo NY, Digital Advertising Buffalo, Digital Advertising Buffalo NY, Digital Marketing, Video, Video Marketing Buffalo, Video Production

If you want to grow your business, you need video. A website, social media accounts, and an online presence aren’t enough anymore. Algorithms love videos because people love videos. It’s often the most entertaining and efficient way to take in information. But if you...

Video Marketing in 2026 | How to get the Most Results out of your Video Production

Jan 26, 2026 | Advertising, blog, Digital Marketing, Social Media, Social Media Advertising, Video, Video Marketing Buffalo, Video Production

Video Production has changed dramatically over the last few years. With the rise of things like TikTok, YouTube Shorts, and Meta Reels, (Facebook/Instagram), and people's attention span being lower than ever, it can seem like the old way of video marketing is obsolete...

The Importance of Google Reviews in 2025 and How They’ve Changed Over the Years

Oct 22, 2025 | Advertising, blog, Digital Marketing, Google Business Profile, Google Reviews, Search Engine Optimization, SEO

Today is National Leave a Review Day! With that, we come bearing gifts with a special Bean Media Productions blog. We’ve found that one of the best ways to promote your business is through the Google Business Profile, a free tool that allows businesses to manage their...

Join the Conversation with Plant Your Flag

Want to join Mike & Jer on an episode of the Plant Your Flag Podcast? Let’s talk! We’d love to have you. Let us know if there’s anyone you feel has a good tale to tell about planting their flag and starting something to make the world a better place!