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Bean Media Productions is an accredited Google Partner

Video Production

High Quality Video Production In Buffalo, NY

When Bean Media Productions began over 20 years ago, the world of video production was incredibly different from what it is today. Even 5 years ago, video production and strategy have evolved immensely. That being said, having professional video is more essential than ever for companies of all sizes.

Very early, we saw the potential of YouTube and web video as a way to reach potential customers for our clients. But with social media’s ever-growing popularity and the short-form video revolution. Our video production continues to evolve to meet the ever-changing media landscape.

HIGH PRODUCTION
HIGH VALUE

Creating a professional video requires experience, equipment, and preparation. We consider ourselves specialists in taking your message and crafting it in a way that you’re proud of. This philosophy has held true in the marketing industry despite its many changes, and has helped us refine our digital marketing strategies 

*Insert Digital Marketing Methodology Video Here*

Sitting down and being in front of the camera isn’t easy.
We aim to help you craft your message in a simple, conversational manner. Just like having a coffee shop conversation. We take those bits of raw passion and fortitude that you represent and can create a core video, multiple videos, and whatever else you may need.

Don’t Just Make a Video. Build a Content Library.

We don’t aim to just construct one video. If we are interviewing you, filming your business, or message, recording a process, or photographing a location, we take those elements and create an entire library. 

A single shoot can become a core brand video, social media clips, behind-the-scenes content, educational videos, website content, promotional material, and more.

Instead of letting valuable footage sit unused, we revisit your content library and find new creative ways to put it to work. This enhances more value from the time, planning, and investment that went into your production.

Video Optimization

With today’s video landscape, even the best videos can be buried under mountains of content if they remain unoptimized. Using many of the techniques of Search Engine Optimization, Video SEO has been a pillar of Bean Media’s success over the years. We take great effort in ensuring your video is not only produced but also discovered. All this while providing a solid addition to your organic traffic and SEO.

Video Animation

With changes to how your consumer interacts with media, specifically the amount of time spent on mobile devices and social media, attention spans aren’t what they used to be. Crafting quick messages using text and subtitles, graphics, and animation can get your point across quickly and provide subliminal reminders of who you are to your targeted consumer.

Custom Audience Targeting with Video

What Message Do You Want to Tell?

Where Do You Want Your Message to Go?

These are the most important questions for us. We can craft a video program that is best suited for your marketing needs and individual goals. Using both organic and paid concepts, Bean Media Productions can custom-tailor a targeting strategy to get the right eyeballs on your video.

If you’re interested in talking about a video production project, or would like to learn more about how we can help you use existing video to promote your business, just give us a call at the office, or reach out via Bean Media Productions’ contact form!

How to Color Grade or Color Correct in Adobe Premiere Pro

In this Adobe Premiere Pro Tutorial, we show you how to use the Lumetri Color Effect to color correct your video or footage in Premiere Pro. Turning your bland and regular footage into beautiful pieces of video that you can use in your production.

This tutorial is intended for people who have used Premiere Pro before, but are learning how to color correct or color grade their footage. Alternatively, this tutorial can serve as a refresher for skilled video editors.

If you need help with video editing, video production, digital marketing, SEO, or anything else in media production, Contact Us at Bean Media Productions to see what we can do for you.

Frequently Asked Questions

What is Color Grading/Color Correcting?

Color correcting and color correcting are used mostly interchangeably. It is the act of taking your base footage or video and changing or correcting the colors in it. This is generally used to produce a  more aesthetic final.

For example, if you wanted the greens to pop in your footage of nature, you would color grade the video to increase the saturation or maybe the brightness of the green colors.

Can I use Color Correction to Match Footage?

This is one of the most common uses of color correction. Often, when recording, two cameras will not look the same, or footage shot in a different time and place will look different color-wise as well. You can use Lumetri Color to fix this.

The best way to match video while color correcting is to open up two Program Monitors on the same computer screen. Using a different screen might have different colors. Then, afterwards, adjust the controls in the Effects Controls window to adjust the colors slowly and subtly so that both videos look the way you wish.

Where can I find the Lumetri Color Effect?

The Lumetri Color Effect can be found in the Effects Window. You can use the search bar at the top of the window to help find it. Once you do find it, drag it onto your footage

Where can I find the Effects Window in Premiere Pro?

By default, this window is on the right side of the screen. If you are having trouble finding it, click the Window button on the top bar. Afterwards, click Effects to open the Effect Window

Where can I find the Effects Window?

By default, this window is on the right side of the screen. If you are having trouble finding it, click the Window button on the top bar. Afterwards, click Effects to open the Effect Window

Can I only Color Correct Part of an Image in Premiere Pro?

Yes! There are two distinct ways to do this.

Create a Mask for Color Grading

If you want to select a specific part of your video to color grade, create a mask. To create a mask on the effect, open the Effect Controls Window and directly underneath the Lumetri Color Effect, you will see three tools a Ellipse Tool, a Square Tool, and a Pen Tool.

Using the Pen Tool will probably be best for your needs. Click it and then, by using points, draw the area of the video you wish to be under the power of the Lumetri Color Effect. After you do that, you can adjust the mask, or if  you are happy with it, you can color correct your footage.

Only Target the Colors you Wish to Adjust

The real power of Lumetri Color in Adobe Premiere Pro is that you can adjust specific color values to get your footage looking exactly how you want. By doing this you will ONLY adjust those colors and not have to worry about messing up your entire video.

What is the Lumetri Scope in Premiere Pro?

The Lumetri Scope in editing software is a tool that is used for visualizing the colors in your image on a graph. It is certainly useful for color correcting. There are diffrent settings you can set it to, depending on what data you want to display. With the chart, you can effectively see the strength of each RGB value in your footage. You may seek to balance the values with color correcting or spread them out, depending on your style.

Why can’t Premiere Pro Locate My Media?

When the media goes offline in Adobe Premiere Pro its usually because of the source file being moved or deleted. When you move a file on your computer, Premiere Pro can’t find it anymore and doesn’t know what should be in your video.

Check out this Tutorial on how to fix it